The Art of Great Delegation

This week I had the privilege of making a presentation to fellow members of the Institute of Directors in Manchester, UK. I was asked to share how Directors could approach delegation in their business to be more effective in their role.

What fascinates me about working as a leadership coach and trainer is that despite everyone in the room being a Director, each person came with a different expectation of what they needed to explore around delegation. My professional challenge - and the fun part of our work - was to take my prepared presentation and weave the audience’s expectations into the hour. I managed to reference the legal issues, leadership styles, change management, making time, devolving authority, sharing responsibility, harnessing technology and dealing with growth; all the questions they were interested in!

Underlying, the techniques I shared to improve daily delegation I referenced two guiding principles. This was because having access to a technique to use is only one part of effectively deploying a skill; knowing the principles behind it allow you as a leader to adapt, develop and contextualize the technique. The two principles behind great delegation are:

  1. Know the purpose. Delegation deals with the ‘What’ of business, the things that need to get done. However, starting with the what is not a leadership perspective it is fulfilling a management duty. Leaders need to be clear on ‘Why’ something is happening and ‘How’ it is delivered. So, if a Director were to ask me or my Know+Do colleagues to help them solve a problem around delegation we’d want to know the purpose of the business, its mission, its key targets, its values. Those why factors that drive behaviour, decision making and define success. Then we check out the how of a company - its key strategies and processes, its ways of organising itself and its 'internal ‘rules’. This is so we can place the delegation issue in context and how we solve that must reference why the business exists and connect with how it operates.

  2. Leadership is a daily practice not a one time event. By this we mean everyday the people in, or connected to your business, will need you to lead them. People are not static, they change, evolve and grow. Businesses are dynamic, new sales arrive, the economy changes, the competition gets better. Delegation is therefore not something we do once and forget about; it is something we do and repeat. Finding ways to ensure we have sufficient energy, the right attitude and sustained motivation is crucial to leading a team, whatever its size or context.

In the presentation a great deal more was shared. Techniques on quick planning for delegation. Principles to measure a delegation strategy. Language in differentiating delegation levels. How to ask questions in the right format. But the principles to great delegation underpinned the practice: Know why your business exists and work hard on your skills as a leader. After all, as a Managing Director I know well shared with me just last week:

“Delegation only works well, if the one delegating works!”

For both principles I shared a template to map and assess the business and the leader. If you want to find out about these contact me on bernard@knowanddo.com and I can share the templates with you.

Avoid Small Talk in Sales

Avoid Small Talk in Sales

A sales professional has recognisable traits that differentiate them from the sales person. One of these is how to focus on the business at hand and the avoidance of small talk - defined as Polite conversation about unimportant or uncontroversial matters, especially as engaged in on social occasions. Read on to see how to focus on sales talk not small talk.

Tuesday Takeaway Talks

Book your free place on eventbrite

At Know+Do we understand that your business is more than just a place of work it is somewhere your talents, ambitions and passions can thrive.

As a way of supporting the Manchester business community we have teamed up with a local co-working provider, Work.Life, to create the Tuesday Take Away Talks starting on 9th July 2019.

Every second Tuesday in the month we will hold a ‘Tuesday Take Away Talk’ from 5 to 7pm in Work.Life's excellent new co-working space in the centre of Manchester. The evening includes a short inspirational talk from Know and Do on leading and managing a business and then will be open to questions and discussion from attendees.

All session are held in the ground floor lounge area of Work.Life Manchester, they are presented in an informal, relaxed and engaging style to give real value to attendees. There is no charge for attending and refreshments will be provided but as places are limited booking in advance is required. The evenings are a great way to meet other business leaders after work.

The first talk topic will be:

9th July - What is your business achieving and why?
Successful businesses can clearly articulate a purpose to their work and values that they subscribe too; this creates the space for great leadership to inspire others to work with you. In this session, we’ll share examples of clear purpose and values enabling companies to achieve success. We’ll give you a way to measure your business, your approach and how you inspire the people around you to work with you.

Future talk topics are:

  • 13th August - The great, the tough and the messy of leading a team! Top tips on how to lead a team and get high performance from your colleagues.

  • 10th September - Turnover is vanity, profit is sanity. Growth is not always a good thing unless it is carefully managed, so to help we will share ways to plan for a profitable business.

  • 8th October - Who wants to buy your products and services? No business can sell to 'everyone', by taking the time to learn ways to segment and study your customers you can be smarter with your marketing.

  • 12th November - 10 smart ways to market your business. Tonight we will map out practical ways a business leader can coordinate and measure their marketing efforts,

  • 10th December - Why are we terrified of closing the deal? Sales can be a frightening phrase to many people in business. Our experienced team will explain techniques we can all use to build our confidence in selling.

Remember, you can book for one talk or sign up to come to them all!

Delegation for Directors, 17th July

When you are leading a company, whatever its size, learning how to delegate well improves the performance of the business. Whether you are sharing tasks with colleagues, establishing a new process or outsourcing a role, clear communication of what you need done is vital. Delegation is an art and as a great leader you will want your people to reach their potential; this seminar will inspire you to continue that path.

To share techniques and ideas on delegation for directors Bernard Clarke, Know+Do will be leading a free insight workshop for the Institute of Directors on 17th July 2019 in central Manchester from 8.30-10am.

‘Delegation for Directors’ will provide practical techniques to review your delegation skills and set clear instructions for others including topics such as: great questions, clarity of expectations, effective communication and how to utilise motivation.

The seminar will be interactive and engaging, with attendees asked to share their knowledge and expertise. Using examples of great practice the session will give you templates to re-use and share in your business.

Attendance is free with advanced booking required via the IoD North West team: https://www.iod.com/events-community/events/event-details/eventdateid/15439

Teaching Sales to a Sales business

Teaching Sales to a Sales business

I recently ran a sales workshop for a Know and Do client who runs a sales business providing outsourced sales for other businesses. I was sharing this with a friend who asked “Why does a sales business need sales training - surely they should know this stuff?”. The answer is that we all need to be life-long learners.

This short post explores how businesses engage with sales and sales training.